Merle More Than A Pretty Face
MENTION beauty or fashion journalism round these parts of the UK and more often than not the name of my former cherry lipped colleague Merle Brown will be the first one quoted.
And little wonder.
She's spent much of her working life making sure Scotland's newspaper readers aren't short of the latest tips for making themselves up or looking glam.
Indeed her words and styling have graced pages for the likes of the Daily Record, Sunday Mail, Daily Mail, Herald, Sunday Herald, Guardian, Scotland on Sunday and so on.
You get the drift. What the lassie can't do with a pair of scissors, lip-gloss and kaftan isn't worth knowing about.
But now she's going international, with the launch of her very own fashion and beauty blog.
The site - misobeautiful– is live already and featuring all the relevant products, news and press releases you can shake a manliner at.
But what I love most about the site is her confession to being a fan of vintage Sindy dolls.
It will put her client's glossy photoshoots into a whole new perspective for me as the site hopefully goes from strength to strength.
And not just because she's a Hearts fan. Merle that is, not Sindy (above).